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Oliver Twist exclusively positioned to win the hearts of players in November 2016
Stockholm, October 21st, 2016: NYX Gaming Group (TSXV: NYX), a market leading end-to-end supplier to lotteries, casinos and gaming operators across the globe, today announced the execution of an IP partnership deal with Endemol Shine Gaming. Endemol Shine Gaming content will be available via NYX’s award-winning Open Gaming System (OGS); the first game due for release will be Oliver Twist in November of this year.
As the market leading content and technology supplier to lotteries, casinos and gaming operators across the globe, this partnership further expands NYX Gaming Group’s deployment of quality partner IP, whilst further growing NYX’s international profile as the leader in digital gaming solutions.
Oliver Twist is an innovative 5 reel slot, with a multi-layered bonus game, where the player must roll their way through Oliver Twist's Dickensian London, collecting as much money as possible along the way. Featuring Nancy’s Bingo, Mr Bumble’s Workhouse, the Dreaded Peelers and plenty of mischief en route to the ‘final job’.
Exclusively available via the NYX OGS platform, Oliver Twist will be offered to all OGS customers immediately upon release and sits aside well-known proprietary NYX content such as Foxin’ Wins, Jackpot Jester 50,000 and Doubleplay Superbet.
NYX Gaming Group Commercial Director David Johnson commented, “NYX is delighted to seal this latest deal with a notable partner such as Endemol Shine Gaming. Endemol Shine’s IP will be a strong addition to the NYX portfolio of content and we look forward to working together to bring additional instantly recognizable brands to market.”
Owain Walbyoff, Managing Director, Endemol Shine Gaming added: “This deal marks the first of many for Endemol Shine Gaming’s branded games via NYX’s extensive operator network. NYX are well-renowned, market leaders in this industry and we look forward to growing our partnership with them.”
Endemol Shine Gaming, part of Endemol Shine UK is a division specialising in licensing and monetising both Endemol Shine and third party entertainment properties in the gaming space. The company has successfully partnered with many of the major players in the gaming sector including Electronic Arts, William Hill, Betfair, National Lottery, Ladbrokes, Paddy Power and Skybet.
About NYX Gaming Group Limited
NYX Gaming Group Limited is a leading digital gaming provider headquartered in Las Vegas, USA with a staff of more than 1,000 employees based in over a dozen countries across Europe, North America, Asia, and Australia. The Company provides one of the world’s largest portfolios of leading content and technology to some of the foremost gaming operators, lotteries and casinos across the globe. NYX also has one of the broadest distribution bases in the industry with over 200 unique customers and the widest portfolio of content available from their own global studios and broad partner network. The diversified game catalogue delivers content across web and mobile formats, focusing on Bingo, Casino, Lottery and Sportsbook verticals.
NYX Gaming Group was honored in one of the most competitive categories with the 2016 Best Platform Supplier award at the iGaming North America Awards (iGNA) – a testament to NYX’s commitment to innovation and product development. NYX’s Open Gaming System (OGS™) was also recently named 2016 Platform of the Year in acknowledgement of its position as the industry’s market-leading gaming offering, which allows licensees to leverage the best-of-breed multi-vendor casino content from around the world.
NYX Gaming Group Limited is listed on the TSX Venture Exchange under the symbol (TSXV: NYX).
About Endemol Shine UK
Endemol Shine UK is behind a diverse range of hits including Big Brother, Black Mirror, Benidorm, Broadchurch, Deal or No Deal, Fortitude, Grantchester, Humans, Masterchef, Mr. Bean, One Born Every Minute, Peaky Blinders, Pointless, Sunday Brunch, The Fall, The Island, Would I Lie to You?, 8 out of 10 Cats and many more.
Labels within the UK Group include Artists Studio, Bandit Television, Brown Eyed Boy, Cave Bear Productions, Douglas Road, DSP, Dragonfly, Fifty Fathoms, House of Tomorrow, Initial, Kudos, Princess Productions, Remarkable Television, Sidney Street, Silent Boom, Shine TV, Tiger Aspect, Tigress, Wild Mercury and Zeppotron.
Endemol Shine UK also incorporates talent agencies Flipside and OP Talent, shortform content producer Electric Robin, as well as digital studio Endemol Shine Beyond, whose successes include international formats such as Legends of Gaming, Rule’m Sports and lifestyle brand ICON.
The company is part of Endemol Shine Group – the global content creator, producer and distributor with creative operations in over 30 markets, with a portfolio of over 600 revenue generating formats across scripted and non-scripted genres; coupled with digital, gaming, and distribution operations.